Nomination:
Best Innovative Hair Care Formula

Product:
GROW GORGEOUS Intense Thickening Hair & Scalp Mask
Intensive Volumizing Hair Mask (200 ml)

Essence of Innovation:

The Grow Gorgeous mask is innovative because it combines skincare active ingredients with advanced hair care technology. Its rich composition makes it a true multi-mask — hyaluronic acid, niacinamide, and an oat lipid complex care for scalp health and moisture balance, while peptides, amino acids, shea butter, and coconut oil restore hair structure, adding volume, elasticity, and shine for visibly fuller, stronger, and more vibrant hair.

Product Description:

GROW GORGEOUS Intelligent Haircare Intense Mask is a multifunctional hair mask that promotes thicker, more vibrant hair while gently nourishing the scalp. The mask unites skincare-inspired actives with an advanced hair care formula.

Skincare active ingredients – for a healthy scalp and nourished roots

• Caffeine stimulates and awakens the hair roots.

• Oat lipid complex strengthens the scalp’s natural protective barrier and helps retain moisture.

• Hyaluronic acid hydrates and smooths the hair, leaving it silky and soft to the touch.

Advanced hair care – for vitality and shine

• Shea butter and coconut oil deeply nourish, restore elasticity, and enhance natural shine.

• Pea peptides add volume and make hair appear fuller and more resilient.

• Amino acids, the essential components of keratin, promote a healthy, well-groomed look.

Suitable for: fine and flat hair.
Grow Gorgeous products are vegan-friendly and free from parabens, sulfates, silicones, phthalates, and mineral oils.

Usage:

Apply the mask to damp hair for intensive care. Massage the product into the scalp, then distribute evenly through the lengths and ends of the hair. Leave on for 10 minutes. Rinse thoroughly. Use 1–2 times per week.